Although the number of stores did not increase much, revenues still grew by double digits, at 11.6 percent, reaching VNĐ590 trillion.

With a size of about 1 billion USD, this market has attracted the participation of big players: Highlands, Phuc Long, The Coffee House

Coffee and tea chains no longer have it as easy as they did before the pandemic. However, giants in the fields of real estate, and retail.